“Chile Poblano, the radiography of an identity” is an exposition that aims to promote the “Sabores Poblanos” market. The identity’s original concept comes from elements surrounding gastronomy, its origin and its process. Its structure is free and dynamic, taking as a reference the graphic style of local mexican markets and using the dissected chile poblano as a symbol of everything that needs to be known about it.
For the ludic area of the International Baroque Museum also known as “ My Baroque”, several communication materials were created, including the logo. Starting from the typography and the color pallet of the museum, a circle was used as a principal element to created a dynamic logo with a friendly and fun personality. Together the circular patterns make reference to the architectural structure of the museum.